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How banks are delivering on the #1 trend: Easier & faster customer experience

2 Mins

How banks are delivering on the #1 trend: Easier & faster customer experience

iGTB teams up with American Banker and Celent to deliver an exclusive webinar on Advanced AI.
Join Celent analyst Alenka Grealish and iGTB Head of Digital Banking Herber de Ruijter for a ground breaking presentation on Advanced AI to enable easier and faster customer experience.


Business customers expectations are rising with the bar being pushed up by digital giants and fintechs. Banks can meet and exceed these expectations if they adopt a design thinking approach, one whose goal is to improve or re-envision customer journeys by moving beyond the “what” to the “why.” By focusing on customer workflows, banks can expand their offering, for example, upstream and downstream of a payment. By understanding the “why,” they have valuable contextual information that enables them to offer tailored products and services.

Alenka Grealish, Senior Analyst at Celent, teams up again with iGTB, the world’s first complete Global Transaction Banking platform, to discuss the paradigm shifts occurring inside banks.

Dates: 24th May 2018 – Join Live at 2pm EST, 11am PST

RSVP here for free: Click here

What You Will Learn:

  • How to re-imagine customer engagement overall
  • How advanced artificial intelligence could change the (inter)face of banking
  • How banks can play a vital role in the financial supply chain workflow
  • What steps to change in payments services are possible

As competition heightens, not only from other banks but also from digital giants and fintechs, banks that outperform in customer engagement and journeys will win increasing market share and share of wallet.


Alenka Grealish – Senior Analyst – Corporate Banking from Celent, 20+ years of experience

Herber Ruijter – Head of Digital – iGTB, 20+ years of experience in Digital and A.I.
Barry Rhodes – Head of Payments – iGTB, 35 years of experience in Payments and A.I.

Mike Perkowski – Co-founder and Partner of New Reality Media LLC, 30+ years of experience

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